THE RISE OF ANIMALS WITH DAVID ATTENBOROUGH: Mixed Reality Experience
BRAND: Magic Leap
PRODUCTION COMPANY: Alchemy Immersive
OUR ROLE: Sound Design & Unity Implementation
Premiering for the first time at the Raindance Film Festival 2019, the Rise of Animals with David Attenborough is a mixed-reality experience based on the 2013 Emmy award-winning British documentary film of the same name that brings prehistoric creatures back to life. 1.618 Digital was brought on by Alchemy Immersive to assist with sound design and game engine implementation.
Alchemy Immersive is an immersive tech production company based in London that specializes in creating interactive storytelling experiences through AR, VR, MR, and AI. As the winner of the first-ever BAFTA awarded for a virtual reality film, their projects include Munduruku: The Fight to Defend the Heart of the Amazon, Space Descent VR, and multiple VR experiences narrated by Sir David Attenborough himself.
This immersive experience uses spatial computing, plane detection, and hand tracking to create incredibly detailed, real-time animations of extinct animals. With a 10-minute runtime, this educational and entertaining experience allows users to select virtual bubbles through the Magic Leap One headset to view prehistoric creatures as they move around the room.
The experience took place at OXO2 Tower Wharf on Saturday, 28th of September 2019 during the Raindance Film Festival. It was nominated for Best Documentary Experience and Best UK Experience.
Alchemy Immersive Case Study: https://alchemyimmersive.com/productions/museum-alive-mr/
Alchemy Immersive website: http://alchemyimmersive.com/
Raindance Film Festival 2019 Case Study: https://www.raindanceimmersive.com/#/rise-of-animals-with-david-attenborough/
Raindance Film Festival website: https://www.raindanceimmersive.com/